There are many stories told with many words, and others told entirely with one image. Shouted stories and whispered stories. Drawn, scribbled, searched for, found. Stories that can become as essential as a logo, three-dimensional like an installation, interactive like a web platform. There are stories of all shapes and sizes. Stories of major brands and newborn tales. Every story has its own style of telling. Expert narrators are needed. Or, more precisely, story drivers. Professionals able to take communication into uncharted realms, thanks to constant contamination of stimuli, ideas and expertise. Helmsmen ready to guide the client on a creative journey that begins on familiar ground, but leads to unknown destinations. Because story drivers are open to all possibilities, like an empty page, and they are also very precise and sharp, like a brand new pencil.